When it comes to mobile marketing it helps to use a mobile
app monetization network like app
next to help you target users and find success with your app. However,
when it comes to actually developing an application for mobile devices, there
are many different ways to create an app. Depending on the type of mobile app
you are developing, you may use different tools or toolstacks.
When picking a technology stack, there are a few things that
you need to keep in mind. For starters ask yourself the following questions in
relation to you app: Who is your target audience? Will you have both a web and
mobile presence? What browsers do you want to support?
Then ask yourself these following questions in relation to
your team: What languages and/or technologies do you know and/or want to learn?
How many codebases do you want to have?
While it may turn out that you will use multiple stacks or
tools for building your app, the following are examples of different types of
tech stack solutions that may prove useful.
Apple Xcode – this is a free native toolkit for iOS that
lets developers create mobile and desktop applications. Xcode is equipped with
integrated support for GiT source-code repositories, integrated documentation,
instrumentation and debugging tooling, and a graphical editor to build user
interfaces.
Android Stuido – another native toolkit, Android Studio is
based on intelliJ IDEA. It contains Lint tools, Gradle build support, Pro-Guard
app-signing tools, and more.
Adobe Flex – this is a paid cross-platform, app engine used
to create mobile apps. Applications can
be developed using Adobe Flash Builder, which helps the development process
with generation signature tooling, code templates, and support for debugging.
It is available for Windows and Mac OS.
jQuery Mobile – an HTML5 and JavaScript framework, jQuery
Mobile can be used for developing touch-enabled HTML5 websites. This is an open
source solution that is free to use and the sites it creates are automatically
responsive and can be utilized on a wide range of tablets and phones.
Apportable – developers interested in cross-compilation and
generating solutiona, may like Apportable, which allows them to write their
apps in Objective-C for iOS and then cross-compile them to Android. Instead of
using an emulator or any virtual machines, Apportable generates native machine
code for Android devices. To benefit from the full features of this service,
there is a yearly fee.
Appcelerator – a complete solution stack, Appcelerator does
not just provide a feature reach MBC framework and JavaScript API to build
HTML5-based mobile apps, it also includes a MBaaS) (mobile
backend-as-a-service) platform and an integrated development environment.
Developers can create and distribute mobile applications and connect them to a
variety of services like PayPal or SAP by using the secure MBaaS. Individual
developers can use Appcelerator for free.
As you can see there are many options. You would be wise to
explore them all.
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